If Prof. Brian Cox can make understanding physics cool, how can we do the same for technology & IT?
I had an interesting conversation with James Cun. We both agreed that Cox’s personality had made physics more appealing to younger generations. We touched at previous attempts to make technology cool – the BBC’s Virtual Revolution (presented by Aleks Krotoski) series tried, and ultimately failed.
It was a well put together production, with good production values, a good cast, knowledgable presenter… But it lacked the spontaneity and jovial humanity that makes Cox such a ‘legend’ in the eyes of young people today.
Cox’s fans even include Radio One who remixed one of his series to explain N-Dubz and the “mysteries of the music business”. Cox clearly has an ability to convey and make science interesting in a way other presenters and broadcasters somehow miss.
In my blog post of Eric Schmit ‘s criticism of the UK’s education system, I agreed that we need “a focus on innovation and entrepreneurship, but in a very practical, hands-on way”.
So I was interested to see the Culture Minister, Ed Vaizey, speak along the same lines in The House of Commons the other day.
“The BBC’s power to make a difference in this area is significant, and I hope now that it will find a charismatic presenter for a history of computer science, so that we can increase interest in computer science education.”
Who? What? How?
Some have suggested the upcoming Raspberry Pi computer could play a role but really, I think the sucess will rest with the presenter’s style.
A presenter who can explain why something is wrong, why a small group of people should know it’s wrong in 2011, why everyone else know’s their wrong and can then conclude why people who believe is are ”complete twats”. That’s the guy who can sell computer science to the country.
The question is, who could do this?